with full-on lives in other (mostly fishy) realms who meet in the mud of Cook Inlet each summer to share the wealth. Our idea for a low-volume, high-quality, fisherman-direct salmon business, with a focus on raising awareness of the Susitna watershed, was hatched in 2014 when we met making this short film with the Susitna River Coalition about the river, a government proposal to dam it, and one salmon that did an unbelievable thing.
That time our good buds at patagonia made this sweet video about us!
MIKE & MOLLY WOOD - Founders: From their off-grid home built of salmon-fed trees along the Susitna north of Talkeetna, Mike & Molly drink the water, eat the moose, and garden the glacial soil that flows downriver to their front yard. As the volunteer president of the 15,000-member Susitna River Coalition, Mike works tirelessly in the public space toward a healthy future for our community. Molly's day job involves traveling the world as a mediator on clean water and sustainable fisheries issues for groups like the United Nations and Indonesia. She's pretty much the smartest person we know.
RYAN PETERSON - Founder: [Hi, this is me writing.] I live in Anchorage and have been a staffer in Juneau, a flyfishing guide in Bristol Bay and Kamchatka, Russia, and a writer and filmmaker covering conservation stories around the North Pacific rim. The irony of evolving from catch-and-release flyfishing with barbless hooks to killing as many salmon as I can with a net is not lost.
MELISSA HEUER - Special Agent: Melissa lives and runs orders and distribution in Anchorage. But that makes it sound less incredible than she is. With fancy degrees in biology and something called "Food Systems Dynamics," she founded Spork consulting. She's always talking about concepts like biodiversity and Business with a Conscience, which we love, and is a bee rancher too.